Category: Prestige

What’s in a street name?

12 March, 2012 (09:28) | Addresses, Apartments, Cities, Economics, Innovations, Markets, New York City, Prestige, Streets |

By:David A. Smith   Names are identifiers – and that makes them brands.  Change the name, change the brand.     Same individual, two different brands   Places have names because they need to be uniquely identified, and those names are a concatenation of a street and a number.  (Even apartments within a building can […]